Kerma Games partners with EuroVirtuals to expand content in emerging markets

Kerma Games has entered a distribution partnership with EuroVirtuals to bring its games to operators in emerging markets. The deal will see Kerma's portfolio of slots, live casino, crash and instant-win games made available through the EuroVirtuals network. It also includes titles based on globally recognized entertainment and sports intellectual property. The agreement aims to strengthen Kerma's distribution footprint and reach a broader audience in high-growth regions.

Simone Bacchin, sales manager at Kerma Games, said the partnership is a key part of the company's international strategy. "Expanding our reach across new and high-growth markets is a key part of Kerma’s international strategy, and EuroVirtuals gives us a strong route to do exactly that," Bacchin said. He added that EuroVirtuals' understanding of emerging markets and the scale of its network makes it a strong partner. The company focuses on creating distinctive, high-impact content designed to capture player attention.

EuroVirtuals specializes in providing gaming solutions that are accessible across various devices and connectivity levels in emerging markets. Aggrey Sayi, co-founder at EuroVirtuals, said Kerma Games brings a unique approach to its network. "Kerma Games brings a very distinctive approach to content, combining strong game design with entertainment-led concepts and globally recognisable IP," Sayi said. "We’re pleased to welcome Kerma to the EuroVirtuals network and look forward to bringing its portfolio to our operator partners across emerging markets."

The agreement will provide EuroVirtuals' operator partners with access to Kerma's content through its existing distribution infrastructure. This move is expected to support growth for both companies in what they describe as high-potential markets. The partnership is part of Kerma Games' broader plan to expand its international distribution network. The company said it has a growing pipeline of new game releases and will continue to focus on creating content designed to drive long-term engagement.